Antonio Parada - Director

I am a Director/Producer who understands that content rules the world. The importance of integrating brands and communication continues to amplify as points of audience connection, engagement, community building grow. The flow of communication within the human and digital ecosystem has devalued the power of traditional media like TV – an evolution that creates the need for more dynamic and effective content creators.

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As Bruce Lee would say, "We must be shapeless, formless, like water." This philosophy drives me to action, with a passion for creating, planning, producing, sharing, and connecting new audiences with stories driven by products.

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